Jayelle Dorsainville
Social Media & Search Engine Optimization Specialist
Professional Profile
Creative content specialist with a proven record of driving revenue gains and brand awareness through strategic use of evergreen content and social media; for example-increased traffic to current employer’s website 45% via daily social media engagement comprising Facebook, Tumblr, Pinterest and inbound link building.
Personal Traits: creative, technologically savvy, reliable (exceptional attendance and punctuality), efficient, and hardworking.
Skills:
- Blogging / Content Creation - Brand Identity - Twitter
- Search Engine Optimization - Facebook - Tumblr
- WordPress - YouTube - Google Analytics
- Google Keywords - Social Engagement - Facebook Ad Manager
Work Experience
Single Throw Internet Marketing Wall, New Jersey 12/2014 – Present
Social Media Content Manager
OTRIAD Digital Marketing, New York, NY 1/2013 – 12/2013
Social Media & Content Specialist
-Daily development of evergreen content for client websites and blogs.
-Engage followers and monitor activity on all social media platforms (Facebook, Twitter etc.)
-Handled the development and creation of SEO and geo-targeted SEO for all clients.
-Develop and pitch new branded social media marketing campaigns for implementation
-Prepare and design weekly content for client email marketing campaigns and press releases.
InterFACE Talent Marketing LLC., New York, NY 12/2011 – 1/2013
Social Media & Content Specialist
Initially hired to assist the Director of Communications create optimized content and edit the company newsletter; quickly introduced management to social media as a means to raise brand awareness, and build brand reputation.
- Developed Facebook fan page and increased followers by 50%, and assisted in creation of Facebook ads.
- Created high quality and informative optimized content with well-placed inbound links, which increased leads by 35%.
- Created email newsletter for existing clients, new clients, and first time leads.
Global Education Exchange, Freehold, NJ 8/2011 - 12/2011
Editorial Assistant & Social Media
- Proofreading / Copy Editing medical texts and marketing materials.
- Maintaining company records and companywide expense reports
- Engaging clients and the target audience via all company social media platforms.
UPTOWN Magazine, New York, NY 1/2011 - 5/2011
Editorial Assistant Intern
- Fact checking for content pages and final revision copy editing.
- Attending public relations events as brand ambassador.
The Printing Factory, Brooklyn, NY 4/2010 - 11/2010
Social Media & Search Engine Optimization Specialist
- Developed a comprehensive web strategy which included website design overhaul, and social media integration.
- Created email newsletter to inform and entice clients.
- Increased sales revenue by 30% with daily social engagement.
Technical Skills
Operating Systems: Microsoft Windows, MAC, and Linux
Software: Microsoft Office (Excel, Outlook, PowerPoint, Publisher, and Word); Adobe, Photoshop, Google Docs, Quick Books, 70 WPM
Education
Bachelor of Arts - Major: English Minor: Journalism, CUNY John Jay College, NY (2011)
Cumulative GPA 3.4 out of 4.0 graduated with Honor
Social Media & Search Engine Optimization Specialist
Professional Profile
Creative content specialist with a proven record of driving revenue gains and brand awareness through strategic use of evergreen content and social media; for example-increased traffic to current employer’s website 45% via daily social media engagement comprising Facebook, Tumblr, Pinterest and inbound link building.
Personal Traits: creative, technologically savvy, reliable (exceptional attendance and punctuality), efficient, and hardworking.
Skills:
- Blogging / Content Creation - Brand Identity - Twitter
- Search Engine Optimization - Facebook - Tumblr
- WordPress - YouTube - Google Analytics
- Google Keywords - Social Engagement - Facebook Ad Manager
Work Experience
Single Throw Internet Marketing Wall, New Jersey 12/2014 – Present
Social Media Content Manager
OTRIAD Digital Marketing, New York, NY 1/2013 – 12/2013
Social Media & Content Specialist
-Daily development of evergreen content for client websites and blogs.
-Engage followers and monitor activity on all social media platforms (Facebook, Twitter etc.)
-Handled the development and creation of SEO and geo-targeted SEO for all clients.
-Develop and pitch new branded social media marketing campaigns for implementation
-Prepare and design weekly content for client email marketing campaigns and press releases.
InterFACE Talent Marketing LLC., New York, NY 12/2011 – 1/2013
Social Media & Content Specialist
Initially hired to assist the Director of Communications create optimized content and edit the company newsletter; quickly introduced management to social media as a means to raise brand awareness, and build brand reputation.
- Developed Facebook fan page and increased followers by 50%, and assisted in creation of Facebook ads.
- Created high quality and informative optimized content with well-placed inbound links, which increased leads by 35%.
- Created email newsletter for existing clients, new clients, and first time leads.
Global Education Exchange, Freehold, NJ 8/2011 - 12/2011
Editorial Assistant & Social Media
- Proofreading / Copy Editing medical texts and marketing materials.
- Maintaining company records and companywide expense reports
- Engaging clients and the target audience via all company social media platforms.
UPTOWN Magazine, New York, NY 1/2011 - 5/2011
Editorial Assistant Intern
- Fact checking for content pages and final revision copy editing.
- Attending public relations events as brand ambassador.
The Printing Factory, Brooklyn, NY 4/2010 - 11/2010
Social Media & Search Engine Optimization Specialist
- Developed a comprehensive web strategy which included website design overhaul, and social media integration.
- Created email newsletter to inform and entice clients.
- Increased sales revenue by 30% with daily social engagement.
Technical Skills
Operating Systems: Microsoft Windows, MAC, and Linux
Software: Microsoft Office (Excel, Outlook, PowerPoint, Publisher, and Word); Adobe, Photoshop, Google Docs, Quick Books, 70 WPM
Education
Bachelor of Arts - Major: English Minor: Journalism, CUNY John Jay College, NY (2011)
Cumulative GPA 3.4 out of 4.0 graduated with Honor